27 JUN 2016
The aesthetic of coherence
Univisual interviewed by Advertising Italy on the subject of strategy and brand design, between beauty and functionality...
15 APR 2016
Univisual is the Italian Brand Identity Firm of the Year
Univisual is among the top firms of global and sustainable economy, awarded this evening at the Yale Club in New York...
05 APR 2016
Business-to-Business brand
New corporate identity for the international company that revolutionized the sector’s design approach, integrating skills…
BRAND EVOLUTION
Evolving a trademark into a Brand.
Everyone has a trademark, but just a few organizations can affirm to have a Brand. And do not think of "brand" just in terms of "awareness", but as an ability to generate added value and to di
25 FEB 2016
Univisual revitalizes Gastaldi tour-operator
Gastaldi, historic Italian tour-operator specialized in custom-holidays towards medium and long range destinations...
15 FEB 2016
The human aspect of Brand Identity
The article of Pubblicità Italia dedicated to Univisual's approach to brand, focused on exalting the characteristics of human being...
12 FEB 2016
Univisual awarded at the Grand Prix
Univisual won two prizes at the most important Italian award dedicated to Brand Identity...
BUSINESS IDENTITY
Univisual is the first company specialized in Business Identity management consulting.
What is Business Identity? Why intervene in the Business Identity?
04 FEB 2016
Brand Changing
Read the interview to Univisual CEO Gaetano Grizzanti for the preface of the special "Brand Communication" of magazine NC…
04 FEB 2016
Brand (r)evolution
Univisual’s revolution, after 20 years of activity in the brand and trademark sector, under the spotlights of magazine Nuova Comunicazione...
12 JAN 2016
The Brand in the digital era: the three golden rules
Just five years ago, the password was “change”, in a world constantly changing at web speed, with almost three...
B.R.A.N.D.
- Behaviour
- Revolution
- Application
- Normalization
- Development.
Univisual approach to branding explained by the definition of the success factors of a brand.
19 NOV 2015
The consumer of the new millennium
The statements of Univisual Director, Gaetano Grizzanti, in article dedicated to the changing relation between brands and today's...
13 OCT 2015
New role of today’s Retail for the brand
The Director of Univisual, Gaetano Grizzanti, deals with the theme of brand in the modern retail world...
24 SEP 2015
Brand Identity 3.0
Today design is called to re-define the value of objects and the relation of the brand with the public...
AWARDS
The unique combination of Univisual’s primary business-orientation, its vocation for innovation and its International vision with an Italian flair, has been recognized over the years with an impressive array of prestigious industry awards.
18 SEP 2015
From New York for India
Univisual studies for Fondazione AFI – Arts for India – the identity of its fund raising events to help less privileged students…
23 MAY 2015
Branding experience in Naples
Today, Univisual’s CEO Gaetano Grizzanti is speaker – at the PAN Museum – for ILAS a private communications high school of Naples.
21 MAY 2015
Round Table on Innovation
Univisual intervenes on branding topics in a private convention at the prestigious location “Collegiata” in Castiglione Olona, near Varese, Italy.
BRAND STRATEGY
Among the key factors for creating and building a brand, there is one particularly crucial asset: the ability to stand out.
23 APR 2015
Univisual for special children
Univisual collaborated to the realization of “Cavalli Diversi” (Different Horses), a unique day, held on Thursday, 23rd April 2015 at…
07 JAN 2015
A new international award to Univisual
Univisual has been recognized among the top in Europe at the Best Brand Awards…
22 DEC 2014
10 secrets of 2015 for a successful brand
Today, the high quality of a product or rendering a good service are no longer enough to guarantee the success...
BRAND NAMING
Verbal Branding: the words that transform a Brand into a presence with personality and that can increase the perceived value/quality of a company or product.
16 SEP 2014
Brand Identity for Advertisers
Univisual invited to dibate about brand as success lever at the first Italian Advertising Festival.
16 SEP 2014
Brand & Tourism
Gaetano Grizzanti, Univisual Ceo, conducts a conference at the most important Italian Fair of the Tourist Industry.
14 JUL 2014
A new prize for the best Corporate Identity
At the 27th edition of Agorà Award, thanks to the project developed for an innovative Italian start-up.
BRAND DESIGN
Recognized across the industry, the ability of Univisual's award-winning design to both establish the uniqueness of the brand and excite target audiences has revolutionized branding in Italy.
03 JUL 2014
Itakoa is just born
ITAKOA, the new Italian Korean Business Association, was created to promote business collaboration between Italy and Korea.
03 JUN 2014
Superbrands elects its Council
The global organization that annually votes the excellent brands nominates Univisual being part of its Council.
13 MAY 2014
A brand new Award
Univisual honoured in the NC Awards "Brand Identity" category, the Italian prize dedicated to the most innovative holistic communication.
BRAND LEGAL
Univisual offers assistance and consultancy with regards to intellectual property on the legal protection of a trademark.
09 MAY 2014
Univisual among global trends
Within the best brand trends of 2013, the Univisual project for an innovative Italian design start-up stands out.
19 FEB 2014
Branding B2B
Gaetano Grizzanti, Univisual Ceo, conducts a conference about the use of Corporate Identity as a commercial asset on the Lake Garda.
19 FEB 2014
Branding B2C
How should a brand be today? Gaetano Grizzanti, Univisual Ceo, explores the subject during a conference on the Lake Garda.
UNIVISUAL FOR BUSINESS-TO-BUSINESS FIRMS
Univisual’s methodology developed for firms operating in the business-to-business sector is based on a model that transforms a product-oriented business strategy into a targeted brand-assertion strategy.
06 FEB 2014
Three Awards at Grand Prix Brand Identity
Univisual awarded at the most renowned Italian Prize exclusively dedicated to Brand Identity.
07 JAN 2014
Three secrets for 2014
Univisual proposes three key words to undermine the risks of the crisis opening the doors to new opportunities.
19 DEC 2013
Univisual for Charity
Univisual supports SOS Giovani, the Italian Onlus which helps young people providing hospitality and helping them to build a future.
START-UP BRANDING
How to start-up a firm, exploiting the brand in quality of business strategy asset.
29 OCT 2013
Forum on the Culture of Enterprise for the Sole24Ore
Univisual speaks on “Enterprise identity as a Business lever”
29 OCT 2013
The modern business brand
The brand as strategic asset in a conference on Lake Garda.
21 OCT 2013
The brand of culture
Univisual participates in a round table discussion during “Digital-Meet” in Venice.
BANK & FINANCE BRANDING
Today the finance sector must face an unprecedented change, where multi-channel progress and consequent competition generate technologically evolved players and increasingly bold and less lenient clients.
27 SEP 2013
Corporate Communication
Univisual CEO, Gaetano Grizzanti, speaker at the Settimana della Comunicazione congress in Milan.
26 JUL 2013
Vanixa is online
Vanixa is a startup italian brand – supported by Univisual – that operates worldwide in the field of interior design.
03 JUN 2013
Start-up Branding
CEO Gaetano Grizzanti talks to "L’Impresa", the management magazine of “Il Sole 24Ore.”
GAETANO GRIZZANTI
CEO and founder of Univisual, he has contributed to the affirmation of a modern brand identity culture, thank to a revolutionary approach to the discipline.
06 MAY 2013
Company identity is a business tool
Univisual explains the concept of Business Identity in the “Il Sole 24Ore” magazine.
15 APR 2013
Grandi Navi Veloci becomes GNV
The Mediterranean’s leading ferry-boat fleet evolves its own identity thanks to Univisual.
21 MAR 2013
Conference on modern branding
To affirm a brand it is vital to differentiate itself from the competition.
THE UNIVISUAL ICON
The Univisual logo, created ad hoc in 2000, has the task of transmitting the “beliefs” and values which reflect its own identity.
Here is what it is all about.
20 MAR 2013
Branding B2B
Univisual conducts a Global Marketing workshop on the role of branding in business-to-business markets.
01 FEB 2013
Univisual partners with Banca C.R. Asti
The Group grows, after having acquired Biver Banca from Monte dei Paschi for €209 million.
25 JAN 2013
"Corriere Innovazione" is born
Univisual supports the "Corriere della Sera" for its new publishing project.
PRODUCT BRANDING
Which identity for a Product Brand?
Univisual's proposal for creating evocative brands of products and services for the consumer and badges on the market.
26 NOV 2012
Talking about branding at "Corriere Economia"
Univisual CEO Gaetano Grizzanti speaks at the "Osservatorio Consulenza Aziendale".
06 OCT 2012
The brand in an era of sharing
A Univisual workshop on the company’s approach to branding in the internet era.
15 JUN 2012
Univisual awarded by the ADCI 2012
The Golden Award for a project developed for the Minister of Cultural Goods.
RETAIL BRANDING
What defines a retailer's identity?
Univisual's proposal for building engaging and distinctive logos for signage and labels.
12 JUN 2012
Mediastars: first prize to Univisual
Univisual awarded in the category of Corporate Identity as the best of 2012.
04 JUN 2012
Design for branding
Univisual CEO Gaetano Grizzanti speaks in Rome at the Communication Forum.
04 JUN 2012
Brand-Identikit.it
Univisual press conference to present the first Italian magazine on brand identity.
CORPORATE BRANDING
What should a corporate brand look like?
Univisual's proposal for creating brands that set a company apart in the marketplace.
23 MAR 2012
The technical audit of a trademark
A Univisual workshop on the elements which make a perfect brand-mark.
14 MAR 2012
From trade-mark to brand
Univisual speaks on the evolution of branding strategy at Global Marketing 2012.
15 DEC 2011
Retail naming for shoewear
Univisual created Amuvia, the new name for the "Natural Look" store chain.
TECHNICAL-PERCEPTIVE APPRAISAL OF A BRAND MARK
It is never easy to understand whether an existing brand mark is in line with its brand strategy.
14 DEC 2011
Two awards at Grand Prix Brand Identity
Univiual wins in the categories of “Corporate Identity” and “System Identity”.
04 OCT 2011
The first book on Brand Identity
Univisual introduces “Brand Identikit,” written by Univisual CEO Gaetano Grizzanti.
04 OCT 2011
Italian typography
Univisual develops the celebratory event identity for R. Bertieri, organized by the Ministry for Beni Culturali.
ICONBRAND
Univisual defined a new type of logo, able to convey a shareable feeling through a particular, original subject characterized by a complex configuration, but easy to read.
16 SEP 2011
Univisual’s 15 years
Univisual celebrates its birthday with an exposition of its projects at the Hoepli book store in Milano.
30 MAY 2011
Univisual prizewinner at Mediastar
First prize in the "Corporate Identity" category.
29 MAR 2011
Superbrands 2011
Univisual exhibits its new brand identity projects on the occasion of the “Superbrands Tribute Event”.
13 FEB 2011
Brand Identity Academy
The second ediction of the seminar dedicated to marketing managers has been a success.
10 JAN 2011
The Icon Side of Brand
The calendar with twelve selected Iconbrands, created by Univisual over its 15 years of activity.
03 JAN 2011
Univisual Anniversary
Univisual is pleased to announce that in 2011 it will complete its 15th year of life and its 25th year of history.
27 DEC 2010
Univisual for SOS Giovani ONLUS
“Opere Tipografiche”: published on behalf of the non-profit SOS Giovani.
30 NOV 2010
Branding speaks Italian
Mediaforum marketing and communication magazine dedicates its cover to Univisual.
11 NOV 2010
Univisual signs an interactive pride
Domino, leading interactive web agency, evolves its identity.
26 OCT 2010
Univisual wins the Brand Identity Grand Prix 2010
First prize in the “Logo Design” category.
13 SEP 2010
The basics of branding
Univisual conducts a workshop during “Communications Week” in Milano.
13 JUL 2010
Banca Popolare di Milano launches Pro Family
Univisual develops the identity for a consumer finance brand.
27 MAY 2010
MediaKey Award: Univisual wins with Pampers
First prize for “Packaging”.
19 APR 2010
CoolBrands Tribute Event
Univisual, guest event presenter, comments on the characteristics of trendy brands.
08 MAR 2010
Univisual makes Pampers’ heart beat faster
With the development of a new Product Identity for the Baby-Dry line.
23 OCT 2009
Univisual for Bayer
Brand Identity for the filoterapica line from the world’s leading pharmaceutical company.
12 OCT 2009
The Italian Design Association for Visual Communications
Our CEO Gaetano Grizzanti elected national counselor.
14 JUN 2009
Agorà d’Oro prize for Univisual
Awarded for a project on behalf of Vision Ottica, Italy’s leading Optician Group.
27 MAY 2009
Univisual winner at Mediastars
First prize in the “Type Design” category for Aethra.
17 FEB 2009
Innovative Day
Univisual presents at the special event on new technologies organized by the Chamber of Commerce of MB.
23 JAN 2009
CoolBrands
Our CEO Gaetano Grizzanti presents a prize to Radio Italia as Italy’s most trendy brand.
11 OCT 2008
Branding Italia 2008
Univisual – executive conference sponsor – spoke on: “Corporate branding as business asset.”
01 OCT 2008
Univisual is Superbrand 2008-2009
Superbrand awards the performance of B2B brands for awareness and leadership.
09 JUL 2008
R.O.I.: Return On Identity
Univisual conducts Italy’s first seminar dedicated to brand identity.
09 JUN 2008
Agorà prize for Univisual
First prize in all categories for the corporate branding of Aethra.
26 MAY 2008
Univisual's webiste is the best of the year
The telecommunication magazine Key4Biz awards Univisual website in the B2B category.
20 MAY 2008
Mediastars award
First prize in the “Retail Identity” and “Special Star” categories for Art Direction, Art Design and the Brand-Song.
19 MAY 2008
Marketing Forum
Univisual participates with its specialized workshop on the Brand.
12 MAY 2008
Univisual for VisionOttica
Italy’s leading optician group presents its new identity at the MiDo opticians Fair.
25 OCT 2007
World Business Forum
Univisual participated with two conferences on brand identity and competitiveness.
31 AUG 2007
Taiwan calls Univisual
Based on an institutional program, the China Productivity Center of Taiwan invited Univisual to undertake a Program aimed at developing local businesses.
08 MAY 2007
An identity system for UniCredit Banca
Univisual develops the retail identity communications system for the bank.
06 FEB 2007
Univisual multi-awards at Mediastars
Five prizes at the prestigious Communication Award.
08 JAN 2007
Univisual for Corriere della Sera
A new retail identity – for RCS-Piccoli Annunci – inaugurated in Milano on via Solferino.
30 OCT 2006
Grand Prix Brand Identity
Univisual wins first prize for the third year in a row in “Corporate Identity.”
16 OCT 2006
Univisual for Spontex
Univisual signs the product identity for rubber gloves, a classic consumer market product.
01 JUN 2006
Global Marketing
Univisual participates at the Summit of Marketing and Communications with two conferences on the brand.
06 MAR 2006
Mediastars: seven prizes for Univisual
In the “Corporate” and “Visual Identity” categories.
31 DEC 2005
From signage to trademark
Univisual conducts a conference at the Popai congress, the Association for Retail Marketing.
29 AUG 2005
Univisual for the leader in pet comfort
Corporate Identity for Ferplast, from trade to consumer brand.
12 JUN 2005
Agorà Gold
Univisual wins the Overall First Prize and first place in the “Coordinated Image” category.
30 MAY 2005
Brand identity in the retail world
Univisual guest conference presenter at the Popai association event.
17 MAR 2005
Branding to Global Marketing
Univisual conducts two conferences on the practical applications of brand identity.
30 OCT 2004
Grand Prix Brand Identity
Univisual wins first prize for “Corporate Identity.”
10 JUN 2004
Agorà award for Univisual
Univisual receives first prize for in Retail Identity for Salmoiraghi & Viganò.
30 APR 2004
SOS Giovani ONLUS
Identity development for the Association that helps youth in difficulty for the future.
20 MAR 2004
Facility communication Management
Univisual conducts a conference at “Global Service” company forum.
03 OCT 2003
Gold Compass
Univisual recognized at the most prestigious Italian design award event.
30 JUN 2003
Univisual goes to school
A number of Univisual projects are cited in DeAgostini’s new scholastic textbook.
27 JAN 2003
Univisual for the RAS insurance Group
National visual identity project for the RAS agencies.
15 JUL 2002
Univisual for VistaSì
Italy’s leading eyewear retailer, Samoiraghi & Viganò, launches a new chain of discount eyewear stores.