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BANK & FINANCE BRANDING

Today the finance sector must face an unprecedented change, where multi-channel progress and consequent competition generate technologically evolved players and increasingly bold and less lenient clients.



Banks, compared to the past, understood first of all to be enterprises, as any other operating in the market, but with an often negative legacy concerning the reputation and consumer approach.


Univisual, thanks to its thirty-year experience in the banking and finance sector, assists its clients with a business-oriented vision to evolve their approach to the public, developing management assessment plans and also creating projects that review the paradigms according to which change must be supported, in line with a firm’s history.


Univisual revolutionized the sector, creating successful best practices, like the standardization project of Bancomat (Italian Atm) and other cases for clients like UniCredit Bank, Bank of Milano, Veneto Bank, Bank of Bari, Agos, Bank of Asti or in the past, for Ras (today a company of Allianz Group) and the Italian magazine AziendaBanca.

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Univisual is a leading brand strategy consultancy.

Our services includes brand architecture, brand personality, brand naming and brand design.


For further information about Univisual's consultancy process and new project development, please send an email to info(at)univisual.com



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